The Ministry of Rural and Regional Development Malaysia (KKLW) is a ministry responsible for rural development under the Malaysian government. Rural development is a Government’s political agenda to tackle rural poverty with the slogan “membandarkan kawasan luar bandar” (urbanising rural areas). Its objective is to increase the income of villagers to 80% of the urban people and to create a knowledgeable and skilled society.
Mobilepreneur @ KKLW is a program that provides Malaysian youths who belong to the lower income group (B40). The programme also shows a tendency, interest and seriousness to make entrepreneurship as their source of income in rural areas. This programme is a Government initiative to help rural youths conduct business via mobile service concept without requiring a large capital to buy or rent business premises.
Low income youths in rural areas
More information: http://www.rurallink.gov.my/garis-panduan-mobilepreneur-2/